EXPO8 Rearview now online

an event by STARTUP AUTOBAHN powered by Plug and PlayEXPO8 Rearview now online

Program Startup Employee


Roy Baharav

CEO & Co-Founder

Hi Auto

Link List

In case you‘d like to get in touch.

  • roy@hi.auto

  • Linkedin

  • www.hi.auto

Description | Additional Information

you name it – we put it up

Roy Baharav is a serial entrepreneur of deep tech start-ups. He is the CEO & Co-Founder of Hi Auto, a deep learning voice technology innovator and the creator of Touchless.ai.  Prior to Hi Auto, Roy designed and launched Google’s advertising solution for retailers (Smart Shopping Campaigns) and led product for the highly competitive Google remarketing growth business.  Prior to Google, Roy was a Co-Founder and CEO of SeamBI, a pioneer of Dynamic Product Placement serving leading television studios and networks such as 20th Century Television and  Discovery Ch.  

Roy Baharav on air

A sneak peak of the agenda. Find out more on the comprehensive overview.

September 24th, 2020 – Thursday

11:10 AM (UTC)

0:10 h

Future Mobility – Digital Experience and Intelligent Vehicle

Let’s talk about Digital Experience and Intelligent Vehicle

Pilot Videos


Topic Intro

  • Philipp Wende, Automotive Innovation Lead at DXC

"Real-Time Dynamic Force Analysis within the Convertible Roof System" Focus: Advanced Sensor Technology

  • Forciot Oy – Tytti Julkunen, CMO & Chairman of the Board
  • Webasto – Richard Seidl, Concept Engineer

"Speech Recognition - Telling Your Car What To Do" Focus: Speech Analytics

  • Hi Auto – Roy Baharav, CEO & Co-Founder
  • Porsche – Marius Schach, Development Engineer; Hadar Pode, Director Porsche Digital Israel

Speakers of this Session

Richard Seidl

Concept Engineer


Roy Baharav

CEO & Co-Founder

Hi Auto

Marius Schach

Electrical Engineer in a pre-development project


Philipp Wende

Automotive Innovation Lead


Tytti Julkunen

CMO & Chairman of the Board

Forciot Oy

EXPO 8 Rearview & Roy Baharav

This section only covers clips where Roy Baharav participated in. For a comprehensive overview of all videos please head over to the rearview section.

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Official EXPO 8 Press Release

Interested in what happened on September 23rd & 24th, 2020? You would like to share the experience with friends, co-workers or even a bigger audience?

Our Press Release got you covered – whether you prefer a german or an english version.

Press Release EXPO 8 (en)or Download

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